February 20, 2018

It is with great excitement that A Willing Participant, Inc. announces our recent recognition as a two-time Gold Winner at the 2018 international AVA Digital Awards.

February 14, 2018

We recently touched on working with social media, or "digital," influencers in our post on marketing to Generation Z.

January 10, 2018

Everybody knows digital marketing is essential in 2018, and it's popularity will only continue to grow. But what does this mean for direct mail marketing? Is it still relevant?

December 20, 2017

You're surely familiar with millennials—"They're lazy," ✔︎; "They're tech-savvy," ✔︎; "They're a bunch of entitled egomaniacs.

November 28, 2017

The holiday season is officially underway, and—if you haven't already—it's time to start thinking about your business's email marketing strategy for the busiest shopping time of the year.

November 21, 2017

It's no secret that marketers are turning to digital formats to connect with consumers. And why shouldn't they? People are glued to their smartphones, tablets and laptops just about every waking hour.

November 9, 2017

Uber's announcement yesterday that it hopes to begin testing flying cars in Los Angeles by 2020 has got us brainstorming on slogans for the service—and the sky's the limit.

November 9, 2017

A Willing Participant, Inc., is very pleased to announce the receipt of five Platinum and three Gold MarCom Awards.

November 3, 2017

It is with much excitement that A Willing Participant announces the launch of our brand-spanking new blog.

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A Willing Participant, Inc.  /  Chicago, Illinois  /  markb@awillingparticipant.com  /  (312) 775-2266